Merchant Account Services in Canada

When POS Terminals became available in the market, they required a method to “call out” or utilize a signal in order to notify the host of the transaction. As every business has a phone line, it was logical that the POS Terminal be able to use that existing connection to complete the transaction process.  Using the dial up connection as the way to communicate the transaction is the way POS Terminals were able to work.   The only down fall to the service, is that when a merchant is using the terminal to complete a transaction, the phone line is UN usable.

For most business, this is a forgivable amount of time, as high retail environments do not depend on phone driven business.  However, the professional offices and hair salon’s and appointment based business who make up about 40-50% of a processor’s customer base by the way, were subject to missed calls, which equates to them as lost revenue….

As a result, there has always been a market and interest among processors to be able to provide an alternative method of “calling out” that would not disrupt the merchant’s phone line. Creating a huge selling benefit, which was very important at this particular point in time where the market was deregulated, so there were tons of new companies competing for the same dollars, and the advent of the internet was on the cusp of being absorbed into every business in the exact same way the phone lines were.

• There is no strong argument available any more to make a statement that Dial Up
• Terminals are more valuable to a merchant that ones that run on an internet connection.

Top Three Reasons why Internet Processing (IP) POS Terminal is More Beneficial to a Merchant Than Using a Dial Up POS Terminal:

1. No dropped calls.  It is important that customer’s are able to communicate and reach a merchant, weather the business is driven by over the phone transactions or not, the ability for a merchant to address customer’s on the phone line and not break that communication to do a transaction is invaluable.  Obviously, for appointment driven business, or business that rely on telephone communications, there is no compromise needed.

2. Speed of Transactions.  Since the terminal is utilizing the much more efficient and faster DSL connection, the transaction is completed faster than waiting for the dial up.  Creating an invaluable asset to high traffic retail business!

3. Cost benefit/Savings.  Allot of Iso’s are now offering the Internet option with very little to no additional fee to the merchant, it is almost industry standard now to be using Internet and the processor’s know this.  Allot of business not only gains from the lack of cost increase, but also allot of business can now cut off their costly telephone bills and use the one internet connection to run phones, PS Terminals and other items essential to their communication.